Jack in the Box
Curly Fry Studios
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year
2024
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location
the internet
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Most Engaged QSR on Social
#1
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Sales Per Store yoy
⬆7.8%
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follower growth
⬆900K
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Shorty Awards
Bronze - Humor
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Shorty Awards Finalist
tiktok
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Webby Nominee
Best Overall Social
Bringing an "SNL style" weekly sketch show to Jack in The Box's social channels.
When Jack in the Box handed us the keys to their social channels, we knew our first mission was to win Tik Tok. So to match the style (and speed) of the platform, we ran a weekly creative process. Starting Monday with the latest insights from culture, a writers room, production, and posting, all in a week's work.
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